Activity is the new content
Social media is akin to a vast online conversation combining text, images, videos and other means of linking people together to generate activity & engagement. Sites such as Twitter, Flickr and Facebook means that social media has become a part of life for many web users and at times users are even unaware that they've contributed to a site's activity, for example the ‘like this’ style contribution.
Online conversations are powered by blogs, photos, forums, bulletin boards, videos, glossaries, and more, as well as other social media sites, all of which can be integrated through Webjam.
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Dedicated Account Management Webjam provides clients with a dedicated account manager whose responsibility it is to help you with advice on building your site and utilising social media tools. Knowing and understanding social media is vital to a successful social network and being able to implement it in the correct manner is just as important. Webjam will assist you in building your network and integrating all aspects of social media into your community. |
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Webinars and Videos Webjam runs a webinar each month where people can sign up to receive demonstrations on using the Webjam platform, from getting started to more complicated issues such as running a channel. There are also various on-demand webinars that can be found on our site so that you can learn at any time of the day. |
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The Partner Guide We have compiled a guide (see the right column) especially designed for clients & partners on how to use Webjam and the Webjam offering. The guide tackles everything from the very basics like using modules to the most advanced aspects of Webjam such as replicating templates and locking in modules. It also looks into how to use third party applicationss and integrate them into your network. |
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Help Guides We provide simple help guides for you and your end-users to provide assistance in setting up and getting started with building a network (the guides can be found at www.webjam.com/how_to_guides). The help documents include the key modules and how to best use them as well as getting started with Webjam and the essential information to create your own network. These guides are excellent resources for people creating sites on your network and can be branded with your own branding if required. |
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Social Media An important aspect of a well-rounded social media offering, and for outreach, is the use of Facebook and Twitter. Twitter can be used to feed news from your network to many people instantaneously. Your account manager can assist you in setting up an auto-feed from your network to Twitter and teach you the best way to acquire followers who will be interested in your brand and the information that you are sharing with them. With Webjam's Twitter Feed module you can show updates straight onto your site. |
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Brands such as Coca-Cola and Pringles have recently demonstrated that having a Facebook fan page offers a new type of brand outreach. Once you have a page setup, it is possible to add a Facebook widget to your site. The Facebook fan page allows you to update people through their Facebook wall, add photos, videos and also feed your blog. Using the fan page is a great way to build brand awareness and Webjam will assist you along the way. Our team has a group of social media savvy Community Managers & Account Managers who can help educate and guide you. |
Wiki of social media terms
A blog is a place where an Internet user can share their experiences in written word. Blogs can provide commentary on daily happenings of a individual, a group or a company.
Also see: Micro-blog
Comment and chat discussions between users of a site.
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